Veranstaltungen & Messen - vdma.org
Web Experience Exchange "LinkedIn in B2B Marketing - Basics & Best Practices" on February 24, 2021
finished
Kostenlose Veranstaltung
LinkedIn is now established as the world's largest business platform and continues to record rising user numbers. In addition to maintaining one's own business contacts, LinkedIn also offers numerous opportunities to present oneself as a company
finished
Kostenlose Veranstaltung
Veranstaltungssprache
- German
LinkedIn is now established as the world's largest business platform and continues to record rising user numbers. In addition to maintaining one's own business contacts, LinkedIn also offers numerous opportunities to present oneself as a company
In this webinar, we want to show you how you can best use LinkedIn as a company in B2B marketing and with which content you can inspire your customers. In addition, the format offers the opportunity to exchange ideas with other companies on this topic.
Contents:
- What content should be played out on LinkedIn?
- What is suitable as content from my company?
- How can I use LinkedIn for advertising campaigns?
- What information should I provide on the LinkedIn company page?
- What is the purpose of social media guidelines for employees? What should they include?
Agenda
10:30 to 10:40 a.m.: Welcoming address
Andreas Estner, VDMA Bavaria
10:40 to 11:30 a.m.: LinkedIn in B2B marketing
Christian Seifert, CEO, avenit AG
11:30 a.m. to 12 p.m.: Time for questions and exchange of experiences
Target group
Marketing and social media managers in the company
Registration
To register for the event, please use the registration button. Places will be allocated according to the date of receipt of the registration and are limited for technical reasons
The access data for the web experience exchange will be sent to the registered participants shortly before the start of the event. VDMA Bavaria uses GoToMeeting for this offer. Participation in the event is free of charge for VDMA members.
Contents:
- What content should be played out on LinkedIn?
- What is suitable as content from my company?
- How can I use LinkedIn for advertising campaigns?
- What information should I provide on the LinkedIn company page?
- What is the purpose of social media guidelines for employees? What should they include?
Agenda
10:30 to 10:40 a.m.: Welcoming address
Andreas Estner, VDMA Bavaria
10:40 to 11:30 a.m.: LinkedIn in B2B marketing
Christian Seifert, CEO, avenit AG
11:30 a.m. to 12 p.m.: Time for questions and exchange of experiences
Target group
Marketing and social media managers in the company
Registration
To register for the event, please use the registration button. Places will be allocated according to the date of receipt of the registration and are limited for technical reasons
The access data for the web experience exchange will be sent to the registered participants shortly before the start of the event. VDMA Bavaria uses GoToMeeting for this offer. Participation in the event is free of charge for VDMA members.
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